Description:
Zaha Hadid Architects (ZHA) have collaboratively evolved expertise and proprietary technologies at the intersection of spatial user-experience, interaction, and design with computational technologies of algorithmic 3D geometry creation, gaming & MMO, and user-analytics.
ZHA also has long-standing expertise in developing 3D spatial and architectural assets by adapting so-called Digital Content Creation (DCC) tool sets that are commonly used in the computer graphics, animation, and video game industries.
The presentation will showcase a so-called spatial technology stack, which compared to the current and dominant BIM 1.0 based architectural technologies, provides a powerful technological basis for engaging and responsible design, both online and on-land.