Description:
Tired of feeling outmaneuvered by polished software sales reps trained to win your business and budget? In this session we’ll explore some of the playbooks commonly used by sales teams and discuss together how you might be better prepared to secure win-win contracts that help both sides achieve their goals.
We’ll discuss how top-performing sales pros and savvy buyers navigate discount games, challenge pricing, and steer high-pressure pitches into data-driven, value-focused negotiations.
You’ll uncover:
– Some of the playbooks software sales teams use
– How to recognize (and counter) Jedi mind tricks like FOMO, FUD and anxiety traps
– How to confidently negotiate and re-frame value in a deal like a pro—without needing a procurement badge
This isn’t about being aggressive. It’s about being prepared. Because in the game of buying software, the best buyer doesn’t just accept the deal—they define it.
Your mission, should you choose to accept it: Buy smarter. Spend better. Win more
